Your feedback is the most important part of your test report. Our clients pay you, because they want to know how you feel about their product and why.
Depending on the questions we ask you in the test report, you can give feedback about navigation, design, amount of information, overall impression or other aspects of the product tested.
Questions could be for example:
What do you like about the application? Why do you like these aspects?
What do you like or dislike about the sign-up process in this app? Where did you have problems?
If you were in charge of building this website, what would you do differently?
How would you describe your experience of watching videos on this site, and why? Please also comment on the content quality of the videos.
Common Mistake no. 1 when writing feedback
Not enough explanation for feedback e.g. "I liked the website, it was user-friendly and looks good." You need to give a specific reason to explain WHY you think the site is "user-friendly" and/or provide an example of a feature/element which supports this point.
A better answer would be:
"The website is easy to navigate - the navigation header is divided into clear categories, ensuring it doesn't take too many clicks to reach the information you're looking for. The tab names were easy to understand, e.g. "Flavours", so the user could easily reach the desired information..."
Common Mistake no. 2
Focusing only on your personal opinion (when it’s not part of the question) e.g. "I disliked the use of red, because I do not personally like the colour red."
This kind of feedback is often not constructive because if the developer were to change the colour of the site to, say, blue, other users could equally complain because they don’t like blue. There'd be no end! If red also is part of the company’s corporate design, it’s unlikely they will change it soon. On the other hand, if the majority of testers doesn’t like red, there might be a point in mentioning it, so the designer can reduce the amount of red. So we recommend giving feedback based on objective facts and only adding personal opinions rarely and on top.
A better answer would be:
"It was a strain to read any text on the landing page, due to the red background. There is not enough contrast between the font colour (bright red) and background colour (dark red), so information is missed. Further to this, the lack of distinction between the colour of hyperlinks and normal text made it hard to notice links. I personally don’t like the colour of the large blue header."